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List of highest-grossing media franchises

Updated: 5/20/2026, 7:34:26 PM Wikipedia source

This is a list of media franchises that have grossed more than $2 billion.

Tables

franchises · List
$50 billion+
$50 billion+
Franchise
$50 billion+
Pokémon
Pokémon
Franchise
Pokémon
Year of inception
1996
Total revenue (est. US$)
$115 billion
Revenue breakdown (est. US$)
Retail sales – $103 billion Mobile games – $10 billion Box office – $1 billion Home video – $40 million Jet aircraft livery sales – $3 million
Original medium
Video game
Creator(s)
Satoshi Tajiri
Owner(s)
The Pokémon Company (Nintendo, Creatures, Game Freak) (copyright; trademark in Japan) Nintendo (trademark globally)
Mickey Mouse & Friends
Mickey Mouse & Friends
Franchise
Mickey Mouse & Friends
Year of inception
1928
Total revenue (est. US$)
$61 billion
Revenue breakdown (est. US$)
Retail sales – $60 billion Box office – $226 million VHS & DVD – $323 million
Original medium
Animated cartoon
Creator(s)
Walt Disney Ub Iwerks
Owner(s)
The Walt Disney Company
Winnie-the-Pooh (original books and Disney franchise)
Winnie-the-Pooh (original books and Disney franchise)
Franchise
Winnie-the-Pooh (original books and Disney franchise)
Year of inception
1924 (original books) 1966 (Disney franchise)
Total revenue (est. US$)
$50 billion
Revenue breakdown (est. US$)
Retail sales – $49 billion DVD & Blu-ray – $40 million Box office – $545 million
Original medium
Book
Creator(s)
A. A. Milne and E. H. Shepard (original books) Walt Disney Animation Studios (Disney franchise)
Owner(s)
The Walt Disney Company
$20–49 billion
$20–49 billion
Franchise
$20–49 billion
Star Wars
Star Wars
Franchise
Star Wars
Year of inception
1977
Total revenue (est. US$)
$46 billion
Revenue breakdown (est. US$)
Merchandise sales – $29 billion Box office – $10 billion Home video – $1 billion Video games – $4 billion Book sales – $1 billion TV revenue – $280 million
Original medium
Film
Creator(s)
George Lucas
Owner(s)
Lucasfilm (The Walt Disney Company)
Disney Princess
Disney Princess
Franchise
Disney Princess
Year of inception
2000
Total revenue (est. US$)
$45 billion
Revenue breakdown (est. US$)
Retail sales – $45 billion Home entertainment – $14 million
Original medium
Animated films
Creator(s)
Andy Mooney
Owner(s)
The Walt Disney Company
Anpanman
Anpanman
Franchise
Anpanman
Year of inception
1973
Total revenue (est. US$)
$38 billion
Revenue breakdown (est. US$)
Retail sales – $38 billion Museum – $14 million
Original medium
Picture book
Creator(s)
Takashi Yanase
Owner(s)
Froebel-kan (Toppan Printing Co.)
Barbie
Barbie
Franchise
Barbie
Year of inception
1987
Total revenue (est. US$)
$36 billion
Revenue breakdown (est. US$)
Merchandise sales – $34 billion Home video sales – $328 million Box office – $1 billion
Original medium
Television special
Creator(s)
Ruth Handler
Owner(s)
Mattel
Marvel Cinematic Universe (MCU)
Marvel Cinematic Universe (MCU)
Franchise
Marvel Cinematic Universe (MCU)
Year of inception
2008
Total revenue (est. US$)
$35 billion
Revenue breakdown (est. US$)
Box office – $32 billion Home entertainment – $2 billion
Original medium
Film
Creator(s)
Marvel Studios Stan Lee Jack Kirby
Owner(s)
Walt Disney Studios (The Walt Disney Company) Sony Pictures (Spider-Man films)
Wizarding World (Harry Potter)
Wizarding World (Harry Potter)
Franchise
Wizarding World (Harry Potter)
Year of inception
1997
Total revenue (est. US$)
$34 billion
Revenue breakdown (est. US$)
Box office – $9 billion Book sales – $8 billion Merchandise sales – $7 billion Home entertainment – $4 billion Video games – $3 billion TV revenue – $1 billion Studio tour – $975 million Stage play – $427 million
Original medium
Novel
Creator(s)
J. K. Rowling
Owner(s)
J. K. Rowling (books) Warner Bros. (Warner Bros. Discovery) (films)
Hello Kitty
Hello Kitty
Franchise
Hello Kitty
Year of inception
1974
Total revenue (est. US$)
$33 billion
Revenue breakdown (est. US$)
Merchandise sales – $33 billion Box office – $61,487
Original medium
Cartoon character
Creator(s)
Yuko Shimizu Shintaro Tsuji
Owner(s)
Sanrio
Call of Duty
Call of Duty
Franchise
Call of Duty
Year of inception
2003
Total revenue (est. US$)
$31 billion
Revenue breakdown (est. US$)
Video games – $31 billion
Original medium
Video game
Creator(s)
Infinity Ward
Owner(s)
Activision Blizzard (Xbox)
Batman
Batman
Franchise
Batman
Year of inception
1939
Total revenue (est. US$)
$29 billion
Revenue breakdown (est. US$)
Retail sales – $21 billion Home video – $1 billion Box office – $7 billion TV revenue – $340 million
Original medium
Comic book
Creator(s)
Bob Kane Bill Finger
Owner(s)
DC Entertainment (Warner Bros. Discovery)
Spider-Man
Spider-Man
Franchise
Spider-Man
Year of inception
1962
Total revenue (est. US$)
$26 billion
Revenue breakdown (est. US$)
Merchandise sales – $14 billion Box office – $11 billion Home video – $787 million Video games – $210 million Broadway musical – $212 million
Original medium
Comic book
Creator(s)
Stan Lee Steve Ditko
Owner(s)
Marvel Entertainment (The Walt Disney Company) Sony Pictures (films)
Transformers
Transformers
Franchise
Transformers
Year of inception
1984
Total revenue (est. US$)
$25 billion
Revenue breakdown (est. US$)
Merchandise sales – $3 billion Box office – $5 billion Home entertainment – $906 million
Original medium
Toy line
Creator(s)
Shōji Kawamori Kazutaka Miyatake
Owner(s)
Takara Tomy Hasbro
Naruto
Naruto
Franchise
Naruto
Year of inception
1999
Total revenue (est. US$)
$22 billion
Revenue breakdown (est. US$)
Retail sales – $20 billion Video games – $2 billion
Original medium
Manga
Creator(s)
Masashi Kishimoto
Owner(s)
Masashi Kishimoto (manga) Shueisha (Hitotsubashi Group) Studio Pierrot (anime) TV Tokyo (anime)
Dungeon Fighter Online (DFO)
Dungeon Fighter Online (DFO)
Franchise
Dungeon Fighter Online (DFO)
Year of inception
2005
Total revenue (est. US$)
$22 billion
Revenue breakdown (est. US$)
Computer game – $22 billion
Original medium
Video game
Creator(s)
Neople
Owner(s)
Nexon Tencent
Cars
Cars
Franchise
Cars
Year of inception
2006
Total revenue (est. US$)
$21 billion
Revenue breakdown (est. US$)
Merchandise sales – $19 billion Box office – $1 billion DVD & Blu-ray sales – $634 million
Original medium
Animated film
Creator(s)
Pixar John Lasseter
Owner(s)
Pixar (The Walt Disney Company)
Candy Crush
Candy Crush
Franchise
Candy Crush
Year of inception
2012
Total revenue (est. US$)
$20 billion
Revenue breakdown (est. US$)
Video games – $20 billion
Original medium
Video game
Creator(s)
King
Owner(s)
Activision Blizzard (Xbox)
$10–19 billion
$10–19 billion
Franchise
$10–19 billion
Looney Tunes
Looney Tunes
Franchise
Looney Tunes
Year of inception
1930
Total revenue (est. US$)
$17 billion
Revenue breakdown (est. US$)
Retail sales – $16 billion Box office – $482 million Home video sales – $209 million
Original medium
Animated cartoon
Creator(s)
Leon Schlesinger Hugh Harman Rudolf Ising
Owner(s)
Warner Bros. (Warner Bros. Discovery)
Teenage Mutant Ninja Turtles
Teenage Mutant Ninja Turtles
Franchise
Teenage Mutant Ninja Turtles
Year of inception
1984
Total revenue (est. US$)
$17 billion
Revenue breakdown (est. US$)
Merchandise sales – $15 billion Box office – $1 billion Video games – $450 million DVD & Blu-ray sales – $154 million Video rentals – $67 million
Original medium
Comic book
Creator(s)
Kevin Eastman Peter Laird
Owner(s)
Nickelodeon (Paramount Skydance)
SpongeBob SquarePants
SpongeBob SquarePants
Franchise
SpongeBob SquarePants
Year of inception
1999
Total revenue (est. US$)
$16 billion
Revenue breakdown (est. US$)
Retail sales – $16 billion Box office – $630 million Musical Theater – $37 million
Original medium
Animated series
Creator(s)
Stephen Hillenburg
Owner(s)
Nickelodeon (Paramount Skydance)
The Lion King
The Lion King
Franchise
The Lion King
Year of inception
1994
Total revenue (est. US$)
$15 billion
Revenue breakdown (est. US$)
Musical theatre – $8 billion Merchandise sales – $3 billion Box office – $3 billion Home entertainment – $1 billion
Original medium
Animated film
Creator(s)
Roger Allers Rob Minkoff
Owner(s)
The Walt Disney Company
Dora the Explorer
Dora the Explorer
Franchise
Dora the Explorer
Year of inception
2000
Total revenue (est. US$)
$15 billion
Revenue breakdown (est. US$)
Retail sales – $15 billion Home video sales – $250 million Box office – $118 million
Original medium
Animated series
Creator(s)
Chris Gifford Valerie Walsh Eric Weiner
Owner(s)
Nickelodeon (Paramount Skydance)
Pac-Man
Pac-Man
Franchise
Pac-Man
Year of inception
1980
Total revenue (est. US$)
$15 billion
Revenue breakdown (est. US$)
Video games – $14 billion Merchandise & licensing – $1 billion Music sales – $32 million
Original medium
Video game
Creator(s)
Toru Iwatani Namco
Owner(s)
Bandai Namco Entertainment (Bandai Namco Holdings)
Paw Patrol
Paw Patrol
Franchise
Paw Patrol
Year of inception
2013
Total revenue (est. US$)
$15 billion
Revenue breakdown (est. US$)
Retail sales – $15 billion Box office – $373 million Home media – $39 million
Original medium
Animated series
Creator(s)
Keith Chapman
Owner(s)
Spin Master
Toy Story
Toy Story
Franchise
Toy Story
Year of inception
1995
Total revenue (est. US$)
$14 billion
Revenue breakdown (est. US$)
Retail sales – $11 billion Box office – $3 billion VHS sales – $290 million DVD & Blu-ray sales – $250 million
Original medium
Animated film
Creator(s)
Pixar John Lasseter
Owner(s)
The Walt Disney Company
Peanuts
Peanuts
Franchise
Peanuts
Year of inception
1950
Total revenue (est. US$)
$14 billion
Revenue breakdown (est. US$)
Retail sales – $14 billion Box office – $267 million DVD & Blu-ray sales – $35 million
Original medium
Comic strip
Creator(s)
Charles M. Schulz
Owner(s)
Peanuts Holdings (Sony)
Avengers
Avengers
Franchise
Avengers
Year of inception
1963
Total revenue (est. US$)
$14 billion
Revenue breakdown (est. US$)
Box office – $7 billion Merchandise sales – $6 billion DVD & Blu-ray sales – $18 million
Original medium
Comic book
Creator(s)
Stan Lee Jack Kirby
Owner(s)
Marvel Entertainment (The Walt Disney Company)
Frozen
Frozen
Franchise
Frozen
Year of inception
2013
Total revenue (est. US$)
$13 billion
Revenue breakdown (est. US$)
Merchandise sales – $10 billion Box office – $2 billion DVD & Blu-ray sales – $502 million Musical theatre – $155 million
Original medium
Animated film
Creator(s)
Chris Buck Jennifer Lee Hans Christian Andersen
Owner(s)
The Walt Disney Company
Space Invaders
Space Invaders
Franchise
Space Invaders
Year of inception
1978
Total revenue (est. US$)
$13 billion
Revenue breakdown (est. US$)
Video game – $13 billion
Original medium
Video game
Creator(s)
Tomohiro Nishikado
Owner(s)
Taito (Square Enix)
Warcraft
Warcraft
Franchise
Warcraft
Year of inception
1994
Total revenue (est. US$)
$12 billion
Revenue breakdown (est. US$)
Video games – $12 billion Box office – $438 million Home entertainment – $17 million
Original medium
Video game
Creator(s)
Blizzard Entertainment
Owner(s)
Activision Blizzard (Xbox)
Despicable Me (Minions)
Despicable Me (Minions)
Franchise
Despicable Me (Minions)
Year of inception
2010
Total revenue (est. US$)
$12 billion
Revenue breakdown (est. US$)
Retail sales – $6 billion Box office – $5 billion DVD & Blu-ray sales – $725 million
Original medium
Animated film
Creator(s)
Sergio Pablos
Owner(s)
Illumination Universal Pictures (Comcast)
Star Trek
Star Trek
Franchise
Star Trek
Year of inception
1966
Total revenue (est. US$)
$11 billion
Revenue breakdown (est. US$)
Retail sales – $5 billion TV revenue – $2 billion Box office – $2 billion VHS sales – $1 billion DVD & Blu-ray sales – $426 million
Original medium
Television series
Creator(s)
Gene Roddenberry
Owner(s)
Paramount Skydance
Dragon Ball
Dragon Ball
Franchise
Dragon Ball
Year of inception
1984
Total revenue (est. US$)
$10 billion
Revenue breakdown (est. US$)
Merchandise sales – $6 billion Box office - $317 million Home video - $29 million Video games – $4 billion
Original medium
Manga
Creator(s)
Akira Toriyama
Owner(s)
Akira Toriyama (Bird Studio) Shueisha (Hitotsubashi Group) (manga) Toei Animation (anime) Fuji TV (anime) Bandai Namco
Street Fighter
Street Fighter
Franchise
Street Fighter
Year of inception
1987
Total revenue (est. US$)
$10 billion
Revenue breakdown (est. US$)
Video Game – $10 billion Box office & home video – $211 million
Original medium
Video game
Creator(s)
Takashi Nishiyama Hiroshi Matsumoto
Owner(s)
Capcom
Jurassic Park
Jurassic Park
Franchise
Jurassic Park
Year of inception
1990
Total revenue (est. US$)
$10 billion
Revenue breakdown (est. US$)
Box office – $6 billion Merchandise sales – $3 billion Home video sales – $418 million TV revenue – $150 million
Original medium
Novel
Creator(s)
Michael Crichton
Owner(s)
Alfred A. Knopf (novel) Universal Pictures (Comcast) Amblin (Reliance / Hasbro / Alibaba) (film)
Demon Slayer: Kimetsu no Yaiba
Demon Slayer: Kimetsu no Yaiba
Franchise
Demon Slayer: Kimetsu no Yaiba
Year of inception
2016
Total revenue (est. US$)
$10 billion
Revenue breakdown (est. US$)
Retail sales- $8 billion Box office – $1 billion Home media – $4 million
Original medium
Manga
Creator(s)
Koyoharu Gotōge
Owner(s)
Koyoharu Gotōge and Shueisha (Hitotsubashi Group) (manga) ufotable (anime) Aniplex (anime)
Grand Theft Auto (GTA)
Grand Theft Auto (GTA)
Franchise
Grand Theft Auto (GTA)
Year of inception
1997
Total revenue (est. US$)
$10 billion
Revenue breakdown (est. US$)
Video games – $10 billion
Original medium
Video game
Creator(s)
DMA Design David Jones Mike Dailly
Owner(s)
Rockstar Games (Take-Two Interactive)
Rilakkuma
Rilakkuma
Franchise
Rilakkuma
Year of inception
2003
Total revenue (est. US$)
$10 billion
Revenue breakdown (est. US$)
Merchandise sales – $10 billion
Original medium
Manga
Creator(s)
Aki Kondo
Owner(s)
San-X
Monster Strike
Monster Strike
Franchise
Monster Strike
Year of inception
2013
Total revenue (est. US$)
$10 billion
Revenue breakdown (est. US$)
Mobile Game- $10 billion
Original medium
Video game
Creator(s)
Yoshiki Okamoto
Owner(s)
Mixi
$5–9 billion
$5–9 billion
Franchise
$5–9 billion
James Bond
James Bond
Franchise
James Bond
Year of inception
1953
Total revenue (est. US$)
$9 billion
Revenue breakdown (est. US$)
Box office – $7 billion Home entertainment – $373 million Merchandise sales – $1 billion Video games – $500 million
Original medium
Novel
Creator(s)
Ian Fleming
Owner(s)
Danjaq Ian Fleming Publications (books) Metro-Goldwyn-Mayer (Amazon MGM Studios) (films)
Mario
Mario
Franchise
Mario
Year of inception
1981
Total revenue (est. US$)
$9 billion
Revenue breakdown (est. US$)
Video games – $7 billion Box office – $2 billion Home media – $21 million
Original medium
Video game
Creator(s)
Shigeru Miyamoto Nintendo R&D1
Owner(s)
Nintendo
Angry Birds
Angry Birds
Franchise
Angry Birds
Year of inception
2009
Total revenue (est. US$)
$9 billion
Revenue breakdown (est. US$)
Merchandise sales – $8 billion Box office – $503 million Video games – $362 million DVD & Blu-ray sales – $35 million
Original medium
Video game
Creator(s)
Jaakko Iisalo
Owner(s)
Rovio Entertainment (Sega Sammy Holdings)
The Railway Series / Thomas & Friends
The Railway Series / Thomas & Friends
Franchise
The Railway Series / Thomas & Friends
Year of inception
1945 (The Railway Series) 1984 (Thomas & Friends)
Total revenue (est. US$)
$9 billion
Revenue breakdown (est. US$)
Retail sales – $9 billion Box office – $19 million
Original medium
Book
Creator(s)
Wilbert Awdry and Christopher Awdry (The Railway Series) Britt Allcroft (Thomas & Friends)
Owner(s)
Mattel
Fortnite
Fortnite
Franchise
Fortnite
Year of inception
2017
Total revenue (est. US$)
$9 billion
Revenue breakdown (est. US$)
Video games – $9 billion
Original medium
Video game
Creator(s)
Epic Games
Owner(s)
Epic Games Tencent
Super Sentai / Power Rangers
Super Sentai / Power Rangers
Franchise
Super Sentai / Power Rangers
Year of inception
1975 (Super Sentai) 1993 (Power Rangers)
Total revenue (est. US$)
$8 billion
Revenue breakdown (est. US$)
Licensed merchandise – $8 billion DVD & Blu-ray – $18 million Box office – $182 million
Original medium
Television series
Creator(s)
Shotaro Ishinomori Haim Saban Shuki Levy
Owner(s)
Toei Company (Super Sentai; Power Rangers co-ownership, trademark in Asia) Bandai Namco Holdings (Super Sentai merchandise) Hasbro (Power Rangers co-ownership, international trademark)
Middle-earth (The Lord of the Rings)
Middle-earth (The Lord of the Rings)
Franchise
Middle-earth (The Lord of the Rings)
Year of inception
1937
Total revenue (est. US$)
$8 billion
Revenue breakdown (est. US$)
Retail sales – $1 billion Box office – $5 billion Home media – $995 million
Original medium
Novel
Creator(s)
J. R. R. Tolkien
Owner(s)
Tolkien Estate (books) Middle-earth Enterprises (Embracer Freemode) (ownership of IP outside of books) New Line Cinema (Warner Bros. Discovery) (films, under sublicense of Middle-earth Enterprises)
X-Men
X-Men
Franchise
X-Men
Year of inception
1963
Total revenue (est. US$)
$8 billion
Revenue breakdown (est. US$)
Box office – $7 billion DVD & Blu-ray sales – $823 million Merchandise sales - $85 million Video games – $28 million
Original medium
Comic book
Creator(s)
Stan Lee Jack Kirby
Owner(s)
Marvel Entertainment (The Walt Disney Company)
Superman
Superman
Franchise
Superman
Year of inception
1938
Total revenue (est. US$)
$8 billion
Revenue breakdown (est. US$)
Retail sales – $4 billion Box office – $3 billion DVD & Blu-ray - $356 million
Original medium
Comic book
Creator(s)
Jerry Siegel Joe Shuster
Owner(s)
DC Entertainment (Warner Bros. Discovery)
DC Extended Universe (DCEU)
DC Extended Universe (DCEU)
Franchise
DC Extended Universe (DCEU)
Year of inception
2013
Total revenue (est. US$)
$8 billion
Revenue breakdown (est. US$)
Box office – $7 billion Home video sales – $709 million Merchandise sales – $100 million
Original medium
Film
Creator(s)
DC Entertainment
Owner(s)
DC Entertainment (Warner Bros. Discovery)
Fast & Furious
Fast & Furious
Franchise
Fast & Furious
Year of inception
2001
Total revenue (est. US$)
$7 billion
Revenue breakdown (est. US$)
Box office – $7 billion Home entertainment – $595 million
Original medium
Film
Creator(s)
Gary Scott Thompson
Owner(s)
Universal Pictures (Comcast)
Lilo & Stitch (Stitch)
Lilo & Stitch (Stitch)
Franchise
Lilo & Stitch (Stitch)
Year of inception
2002
Total revenue (est. US$)
$7 billion
Revenue breakdown (est. US$)
Retail sales – $6 billion Box office - $1 billion Home media - $15 million
Original medium
Animated film
Creator(s)
Chris Sanders
Owner(s)
The Walt Disney Company
Pirates of the Caribbean
Pirates of the Caribbean
Franchise
Pirates of the Caribbean
Year of inception
2003
Total revenue (est. US$)
$7 billion
Revenue breakdown (est. US$)
Box office – $4 billion Home entertainment – $1 billion Merchandise sales – $1 billion
Original medium
Film
Creator(s)
Walt Disney Walt Disney Imagineering Marc Davis Gore Verbinski Jerry Bruckheimer
Owner(s)
The Walt Disney Company
Ben 10
Ben 10
Franchise
Ben 10
Year of inception
2005
Total revenue (est. US$)
$7 billion
Revenue breakdown (est. US$)
Retail sales – $7 billion
Original medium
Animated series
Creator(s)
Man of Action Studios Cartoon Network Studios
Owner(s)
Cartoon Network (Warner Bros. Discovery)
Sesame Street (The Muppets)
Sesame Street (The Muppets)
Franchise
Sesame Street (The Muppets)
Year of inception
1955
Total revenue (est. US$)
$7 billion
Revenue breakdown (est. US$)
Merchandise sales – $7 billion Box office – $481 million TV licensing – $96 million DVD & Blu-ray sales – $98 million
Original medium
Television series
Creator(s)
Jim Henson Joan Ganz Cooney Lloyd Morrisett
Owner(s)
The Muppets Studio (The Walt Disney Company) Sesame Workshop
Ultra Series (Ultraman)
Ultra Series (Ultraman)
Franchise
Ultra Series (Ultraman)
Year of inception
1966
Total revenue (est. US$)
$7 billion
Revenue breakdown (est. US$)
Merchandise sales – $7 billion Box office – $1 million Home media – $1 million
Original medium
Television series
Creator(s)
Eiji Tsuburaya
Owner(s)
Tsuburaya Productions (Bandai Namco Holdings)
Sonic the Hedgehog
Sonic the Hedgehog
Franchise
Sonic the Hedgehog
Year of inception
1991
Total revenue (est. US$)
$7 billion
Revenue breakdown (est. US$)
Video games – $5 billion Box office – $1 billion Licensing – $1 billion Home entertainment – $180 million
Original medium
Video game
Creator(s)
Sonic Team Hirokazu Yasuhara Yuji Naka Naoto Ohshima
Owner(s)
Sega (Sega Sammy Holdings)
Avatar
Avatar
Franchise
Avatar
Year of inception
2009
Total revenue (est. US$)
$7 billion
Revenue breakdown (est. US$)
Box office – $6 billion DVD & Blu-ray sales – $459 million Merchandise sales – $153 million
Original medium
Film
Creator(s)
James Cameron
Owner(s)
20th Century Studios (The Walt Disney Company)
Puzzle & Dragons
Puzzle & Dragons
Franchise
Puzzle & Dragons
Year of inception
2012
Total revenue (est. US$)
$7 billion
Revenue breakdown (est. US$)
Video games – $7 billion
Original medium
Video game
Creator(s)
GungHo Online Entertainment
Owner(s)
GungHo Online Entertainment
Madden NFL
Madden NFL
Franchise
Madden NFL
Year of inception
1998
Total revenue (est. US$)
$7 billion
Revenue breakdown (est. US$)
Video games – $7 billion
Original medium
Video game
Creator(s)
Electronic Arts
Owner(s)
Electronic Arts National Football League (NFL)
Fate
Fate
Franchise
Fate
Year of inception
2004
Total revenue (est. US$)
$7 billion
Revenue breakdown (est. US$)
Mobile game – $7 billion
Original medium
Video game
Creator(s)
Type-Moon
Owner(s)
Type-Moon (video game) Aniplex (Sony Music Japan) (anime & mobile game)
Halo
Halo
Franchise
Halo
Year of inception
2001
Total revenue (est. US$)
$6 billion
Revenue breakdown (est. US$)
Games & consoles – $5 billion Home video & merchandise – $1 billion
Original medium
Video game
Creator(s)
Bungie
Owner(s)
Xbox Game Studios (Xbox)
Ice Age
Ice Age
Franchise
Ice Age
Year of inception
2002
Total revenue (est. US$)
$6 billion
Revenue breakdown (est. US$)
Box office – $3 billion Retail sales – $1 billion Home entertainment – $347 million
Original medium
Animated film
Creator(s)
Michael J. Wilson Blue Sky Studios
Owner(s)
20th Century Studios (The Walt Disney Company)
Genshin Impact
Genshin Impact
Franchise
Genshin Impact
Year of inception
2020
Total revenue (est. US$)
$6 billion
Revenue breakdown (est. US$)
Video game – $6 billion
Original medium
Video game
Creator(s)
miHoYo Cai Haoyu
Owner(s)
miHoYo
Shrek
Shrek
Franchise
Shrek
Year of inception
1990
Total revenue (est. US$)
$6 billion
Revenue breakdown (est. US$)
Box office – $4 billion Home entertainment – $1 billion Merchandise sales – $275 million Broadway musical – $46 million Video games – $38 million
Original medium
Picture book
Creator(s)
William Steig DreamWorks Animation
Owner(s)
Farrar, Straus and Giroux (book) Universal Pictures (Comcast) (films)
The Phantom of the Opera
The Phantom of the Opera
Franchise
The Phantom of the Opera
Year of inception
1986
Total revenue (est. US$)
$6 billion
Revenue breakdown (est. US$)
Musical theatre – $6 billion Box office – $155 million
Original medium
Gothic horror novel
Creator(s)
Andrew Lloyd Webber Gaston Leroux
Owner(s)
Andrew Lloyd Webber Gaston Leroux
My Little Pony
My Little Pony
Franchise
My Little Pony
Year of inception
1984
Total revenue (est. US$)
$5 billion
Revenue breakdown (est. US$)
Retail sales – $5 billion Box office – $67 million DVD & Blu-ray sales – $4 million
Original medium
Toy line
Creator(s)
Lauren Faust Bonnie Zacherle
Owner(s)
Hasbro
Scooby-Doo
Scooby-Doo
Franchise
Scooby-Doo
Year of inception
1969
Total revenue (est. US$)
$5 billion
Revenue breakdown (est. US$)
Retail sales – $4 billion Box office – $483 million DVD & Blu-ray sales – $54 million
Original medium
Animated series
Creator(s)
Joe Ruby Ken Spears
Owner(s)
Warner Bros. (Warner Bros. Discovery)
Yu-Gi-Oh!
Yu-Gi-Oh!
Franchise
Yu-Gi-Oh!
Year of inception
1996
Total revenue (est. US$)
$5 billion
Revenue breakdown (est. US$)
Licensed merchandise – $5 billion Video games – $387 million Anime box office – $39 million
Original medium
Manga
Creator(s)
Kazuki Takahashi
Owner(s)
Kazuki Takahashi Shueisha (Hitotsubashi Group) (manga) Konami (games and cards)
Mamma Mia
Mamma Mia
Franchise
Mamma Mia
Year of inception
1975
Total revenue (est. US$)
$5 billion
Revenue breakdown (est. US$)
Musical theatre – $4 billion Film box office – $988 million DVD & Blu-ray sales – $180 million
Original medium
Song
Creator(s)
ABBA
Owner(s)
Polar / Epic (Sony) (song) Universal Pictures (Comcast) (films)
Mortal Kombat
Mortal Kombat
Franchise
Mortal Kombat
Year of inception
1992
Total revenue (est. US$)
$5 billion
Revenue breakdown (est. US$)
Video games – $4 billion Box office – $256 million DVD & Blu-ray sales – $2 million
Original medium
Video game
Creator(s)
Midway Games Chicago Ed Boon John Tobias
Owner(s)
Warner Bros. (Warner Bros. Discovery)
Gundam
Gundam
Franchise
Gundam
Year of inception
1979
Total revenue (est. US$)
$5 billion
Revenue breakdown (est. US$)
Retail sales – $5 billion
Original medium
Anime series
Creator(s)
Yoshiyuki Tomino
Owner(s)
Bandai Namco Filmworks, directly and through Sotsu (Bandai Namco Holdings)
The Sims
The Sims
Franchise
The Sims
Year of inception
2000
Total revenue (est. US$)
$5 billion
Revenue breakdown (est. US$)
Video games – $5 billion
Original medium
Video game
Creator(s)
Will Wright
Owner(s)
Electronic Arts
Bob the Builder
Bob the Builder
Franchise
Bob the Builder
Year of inception
1998
Total revenue (est. US$)
$5 billion
Revenue breakdown (est. US$)
Retail sales – $5 billion
Original medium
Animated series
Creator(s)
Keith Chapman
Owner(s)
Mattel
MapleStory
MapleStory
Franchise
MapleStory
Year of inception
2003
Total revenue (est. US$)
$5 billion
Revenue breakdown (est. US$)
Video games – $5 billion
Original medium
Video game
Creator(s)
Nexon
Owner(s)
Nexon
Franchise
Year of inception
Total revenue (est. US$)
Revenue breakdown (est. US$)
Original medium
Creator(s)
Owner(s)
$50 billion+
Pokémon
1996
$115 billion
Retail sales – $103 billion Mobile games – $10 billion Box office – $1 billion Home video – $40 million Jet aircraft livery sales – $3 million
Video game
Satoshi Tajiri
The Pokémon Company (Nintendo, Creatures, Game Freak) (copyright; trademark in Japan) Nintendo (trademark globally)
Mickey Mouse & Friends
1928
$61 billion
Retail sales – $60 billion Box office – $226 million VHS & DVD – $323 million
Animated cartoon
Walt Disney Ub Iwerks
The Walt Disney Company
Winnie-the-Pooh (original books and Disney franchise)
1924 (original books) 1966 (Disney franchise)
$50 billion
Retail sales – $49 billion DVD & Blu-ray – $40 million Box office – $545 million
Book
A. A. Milne and E. H. Shepard (original books) Walt Disney Animation Studios (Disney franchise)
The Walt Disney Company
$20–49 billion
Star Wars
1977
$46 billion
Merchandise sales – $29 billion Box office – $10 billion Home video – $1 billion Video games – $4 billion Book sales – $1 billion TV revenue – $280 million
Film
George Lucas
Lucasfilm (The Walt Disney Company)
Disney Princess
2000
$45 billion
Retail sales – $45 billion Home entertainment – $14 million
Animated films
Andy Mooney
The Walt Disney Company
Anpanman
1973
$38 billion
Retail sales – $38 billion Museum – $14 million
Picture book
Takashi Yanase
Froebel-kan (Toppan Printing Co.)
Barbie
1987
$36 billion
Merchandise sales – $34 billion Home video sales – $328 million Box office – $1 billion
Television special
Ruth Handler
Mattel
Marvel Cinematic Universe (MCU)
2008
$35 billion
Box office – $32 billion Home entertainment – $2 billion
Film
Marvel Studios Stan Lee Jack Kirby
Walt Disney Studios (The Walt Disney Company) Sony Pictures (Spider-Man films)
Wizarding World (Harry Potter)
1997
$34 billion
Box office – $9 billion Book sales – $8 billion Merchandise sales – $7 billion Home entertainment – $4 billion Video games – $3 billion TV revenue – $1 billion Studio tour – $975 million Stage play – $427 million
Novel
J. K. Rowling
J. K. Rowling (books) Warner Bros. (Warner Bros. Discovery) (films)
Hello Kitty
1974
$33 billion
Merchandise sales – $33 billion Box office – $61,487
Cartoon character
Yuko Shimizu Shintaro Tsuji
Sanrio
Call of Duty
2003
$31 billion
Video games – $31 billion
Video game
Infinity Ward
Activision Blizzard (Xbox)
Batman
1939
$29 billion
Retail sales – $21 billion Home video – $1 billion Box office – $7 billion TV revenue – $340 million
Comic book
Bob Kane Bill Finger
DC Entertainment (Warner Bros. Discovery)
Spider-Man
1962
$26 billion
Merchandise sales – $14 billion Box office – $11 billion Home video – $787 million Video games – $210 million Broadway musical – $212 million
Comic book
Stan Lee Steve Ditko
Marvel Entertainment (The Walt Disney Company) Sony Pictures (films)
Transformers
1984
$25 billion
Merchandise sales – $3 billion Box office – $5 billion Home entertainment – $906 million
Toy line
Shōji Kawamori Kazutaka Miyatake
Takara Tomy Hasbro
Naruto
1999
$22 billion
Retail sales – $20 billion Video games – $2 billion
Manga
Masashi Kishimoto
Masashi Kishimoto (manga) Shueisha (Hitotsubashi Group) Studio Pierrot (anime) TV Tokyo (anime)
Dungeon Fighter Online (DFO)
2005
$22 billion
Computer game – $22 billion
Video game
Neople
Nexon Tencent
Cars
2006
$21 billion
Merchandise sales – $19 billion Box office – $1 billion DVD & Blu-ray sales – $634 million
Animated film
Pixar John Lasseter
Pixar (The Walt Disney Company)
Candy Crush
2012
$20 billion
Video games – $20 billion
Video game
King
Activision Blizzard (Xbox)
$10–19 billion
Looney Tunes
1930
$17 billion
Retail sales – $16 billion Box office – $482 million Home video sales – $209 million
Animated cartoon
Leon Schlesinger Hugh Harman Rudolf Ising
Warner Bros. (Warner Bros. Discovery)
Teenage Mutant Ninja Turtles
1984
$17 billion
Merchandise sales – $15 billion Box office – $1 billion Video games – $450 million DVD & Blu-ray sales – $154 million Video rentals – $67 million
Comic book
Kevin Eastman Peter Laird
Nickelodeon (Paramount Skydance)
SpongeBob SquarePants
1999
$16 billion
Retail sales – $16 billion Box office – $630 million Musical Theater – $37 million
Animated series
Stephen Hillenburg
Nickelodeon (Paramount Skydance)
The Lion King
1994
$15 billion
Musical theatre – $8 billion Merchandise sales – $3 billion Box office – $3 billion Home entertainment – $1 billion
Animated film
Roger Allers Rob Minkoff
The Walt Disney Company
Dora the Explorer
2000
$15 billion
Retail sales – $15 billion Home video sales – $250 million Box office – $118 million
Animated series
Chris Gifford Valerie Walsh Eric Weiner
Nickelodeon (Paramount Skydance)
Pac-Man
1980
$15 billion
Video games – $14 billion Merchandise & licensing – $1 billion Music sales – $32 million
Video game
Toru Iwatani Namco
Bandai Namco Entertainment (Bandai Namco Holdings)
Paw Patrol
2013
$15 billion
Retail sales – $15 billion Box office – $373 million Home media – $39 million
Animated series
Keith Chapman
Spin Master
Toy Story
1995
$14 billion
Retail sales – $11 billion Box office – $3 billion VHS sales – $290 million DVD & Blu-ray sales – $250 million
Animated film
Pixar John Lasseter
The Walt Disney Company
Peanuts
1950
$14 billion
Retail sales – $14 billion Box office – $267 million DVD & Blu-ray sales – $35 million
Comic strip
Charles M. Schulz
Peanuts Holdings (Sony)
Avengers
1963
$14 billion
Box office – $7 billion Merchandise sales – $6 billion DVD & Blu-ray sales – $18 million
Comic book
Stan Lee Jack Kirby
Marvel Entertainment (The Walt Disney Company)
Frozen
2013
$13 billion
Merchandise sales – $10 billion Box office – $2 billion DVD & Blu-ray sales – $502 million Musical theatre – $155 million
Animated film
Chris Buck Jennifer Lee Hans Christian Andersen
The Walt Disney Company
Space Invaders
1978
$13 billion
Video game – $13 billion
Video game
Tomohiro Nishikado
Taito (Square Enix)
Warcraft
1994
$12 billion
Video games – $12 billion Box office – $438 million Home entertainment – $17 million
Video game
Blizzard Entertainment
Activision Blizzard (Xbox)
Despicable Me (Minions)
2010
$12 billion
Retail sales – $6 billion Box office – $5 billion DVD & Blu-ray sales – $725 million
Animated film
Sergio Pablos
Illumination Universal Pictures (Comcast)
Star Trek
1966
$11 billion
Retail sales – $5 billion TV revenue – $2 billion Box office – $2 billion VHS sales – $1 billion DVD & Blu-ray sales – $426 million
Television series
Gene Roddenberry
Paramount Skydance
Dragon Ball
1984
$10 billion
Merchandise sales – $6 billion Box office - $317 million Home video - $29 million Video games – $4 billion
Manga
Akira Toriyama
Akira Toriyama (Bird Studio) Shueisha (Hitotsubashi Group) (manga) Toei Animation (anime) Fuji TV (anime) Bandai Namco
Street Fighter
1987
$10 billion
Video Game – $10 billion Box office & home video – $211 million
Video game
Takashi Nishiyama Hiroshi Matsumoto
Capcom
Jurassic Park
1990
$10 billion
Box office – $6 billion Merchandise sales – $3 billion Home video sales – $418 million TV revenue – $150 million
Novel
Michael Crichton
Alfred A. Knopf (novel) Universal Pictures (Comcast) Amblin (Reliance / Hasbro / Alibaba) (film)
Demon Slayer: Kimetsu no Yaiba
2016
$10 billion
Retail sales- $8 billion Box office – $1 billion Home media – $4 million
Manga
Koyoharu Gotōge
Koyoharu Gotōge and Shueisha (Hitotsubashi Group) (manga) ufotable (anime) Aniplex (anime)
Grand Theft Auto (GTA)
1997
$10 billion
Video games – $10 billion
Video game
DMA Design David Jones Mike Dailly
Rockstar Games (Take-Two Interactive)
Rilakkuma
2003
$10 billion
Merchandise sales – $10 billion
Manga
Aki Kondo
San-X
Monster Strike
2013
$10 billion
Mobile Game- $10 billion
Video game
Yoshiki Okamoto
Mixi
$5–9 billion
James Bond
1953
$9 billion
Box office – $7 billion Home entertainment – $373 million Merchandise sales – $1 billion Video games – $500 million
Novel
Ian Fleming
Danjaq Ian Fleming Publications (books) Metro-Goldwyn-Mayer (Amazon MGM Studios) (films)
Mario
1981
$9 billion
Video games – $7 billion Box office – $2 billion Home media – $21 million
Video game
Shigeru Miyamoto Nintendo R&D1
Nintendo
Angry Birds
2009
$9 billion
Merchandise sales – $8 billion Box office – $503 million Video games – $362 million DVD & Blu-ray sales – $35 million
Video game
Jaakko Iisalo
Rovio Entertainment (Sega Sammy Holdings)
The Railway Series / Thomas & Friends
1945 (The Railway Series) 1984 (Thomas & Friends)
$9 billion
Retail sales – $9 billion Box office – $19 million
Book
Wilbert Awdry and Christopher Awdry (The Railway Series) Britt Allcroft (Thomas & Friends)
Mattel
Fortnite
2017
$9 billion
Video games – $9 billion
Video game
Epic Games
Epic Games Tencent

References

  1. Pokémon franchise: The Pokémon Company no longer mentions how much the franchise has earned on their website, as of May
    https://en.wikipedia.org/w/index.php?title=List_of_highest-grossing_media_franchises&action=edit
  2. Pokémon retail sales: Until 2005 – $25 billion 2006 – $1 billion 2007 – $1 billion 2008 – $1 billion 2009 – $1 billi
  3. Pokémon Go – $8 billion Pokémon Duel, Pokémon Shuffle Mobile, Magikarp Jump – $48 million Pokémon Quest – $10 million
  4. Pokémon home video sales: Detective Pikachu: DVD sales as of July 21, 2025 – $18 million Blu-ray as of July 21, 2025 –
    https://en.wikipedia.org/w/index.php?title=List_of_highest-grossing_media_franchises&action=edit
  5. Pokémon Jet aircraft sales in Japan as of 2004 – ¥300 million ($3 million)
    https://en.wikipedia.org/w/index.php?title=List_of_highest-grossing_media_franchises&action=edit
  6. Mickey Mouse & Friends retail sales: 2002 – $4 billion 2003 – $5 billion 2005 – $6 billion 2007 – $6 billion 2010 –
  7. Fantasia (1940) – $83 million DuckTales the Movie: Treasure of the Lost Lamp (1990) – $18 million A Goofy Movie (1995)
  8. 1991 VHS release of Fantasia earned $209 million in sales Others since 2001 – $114 million
  9. Clothing line only
  10. licensed-toy sales only
  11. United States and Canada
  12. Winnie the Pooh retail sales: 1986 – $100 million 1997 – $4 billion 1998 – $316 million 2002– $7 billion 2003 – $5 b
  13. $6 billion franchise revenue up until May 1987.
  14. Up until 2006 – $12 billion Original trilogy – $5 billion Prequel trilogy – $6 billion The Phantom Menace – $2 billion
  15. Star Wars video games: Up until December 2015 – $3 billion Mobile (2013–2019) – $1 billion
  16. Star Wars television revenue: Clone Wars (as of 2015) – $4 million Television rights (2016) – $275 million
  17. 2000 – $200 million 2001 – $300 million 2002 – $1 billion 2003 – $1 billion 2004 – $2 billion 2005 – $3 billion 20
  18. ¥150 billion+ annual sales for nearly 30 years - ¥3,750 billion+ ($38 billion+)
  19. ¥1 billion ($14 million).
  20. The Barbie brand began expansion to a media franchise in 1987 with two TV specials and video games, culminating with the
Image
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