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Amazon (company)

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Amazon (company)

Amazon , Inc. (doing business as Amazon) is an American multinational technology company engaged in e-commerce, cloud computing, online advertising, digital streaming, entertainment and artificial intelligence. Founded in 1994 by Jeff Bezos in Bellevue, Washington, the company originally started as an online marketplace for books but gradually expanded its offerings to include a wide range of product categories, referred to as "The Everything Store". Amazon has been described as a Big Tech company. It is mostly known as the world's biggest online shopping retailer and marketplace, best known for a wide range of products and supplying multiple services. Amazon sells books, electronics, pharmacy, car parts, video games, dining, jewelry, food, music, and sports equipment. The company has multiple subsidiaries, including Amazon Web Services (AWS), providing cloud computing; Zoox, a self-driving car division; Kuiper Systems, a satellite Internet provider; and Amazon Lab126, a computer hardware R&D provider. Other subsidiaries include Ring, Twitch, IMDb, and Whole Foods Market. Its acquisition of Whole Foods in August 2017 for US$13 billion substantially increased its market share and presence as a physical retailer. Amazon also distributes a variety of downloadable and streaming content through its Amazon Prime Video, MGM+, Amazon Music, Twitch, Audible and Wondery units. It publishes books through its publishing arm, Amazon Publishing, produces and distributes film and television content through Amazon MGM Studios, including the Metro-Goldwyn-Mayer studio it acquired in March 2022, and owns Brilliance Audio and Audible, which produce and distribute audiobooks, respectively. Amazon also produces consumer electronics—most notably, Kindle e-readers, Echo devices, Fire tablets, and Fire TVs. Amazon has a reputation as a disruptor of industries through technological innovation and aggressive reinvestment of profits into capital expenditures. As of 2023, it is the world's largest online retailer and marketplace, smart speaker provider, cloud computing service through AWS, live-streaming service through Twitch, and Internet company as measured by revenue and market share. In 2021, it surpassed Walmart as the world's largest retailer outside of China, driven in large part by its paid subscription plan, Amazon Prime, which has 200 million subscribers worldwide. It is the second-largest private employer in the United States and the second-largest company in the world and in the U . by revenue as of 2024 (after Walmart). As of October 2024, Amazon is the 12th-most visited website in the world and 84% of its traffic comes from the United States. Amazon has been criticized for its business practices, including surveillance partnerships, poor worker conditions, anti-union efforts, environmental harm, anti-competitive behavior, censorship controversies, and exploitative treatment of small businesses and suppliers.

Infobox

Trade name
Amazon
Formerly
Cadabra, Inc. (1994–1995)
Company type
Public
Traded as
Nasdaq: AMZN Nasdaq-100 component DJIA component S&P 100 component S&P 500 component
ISIN
US0231351067
Industry
Conglomerate
Founded
July 5, 1994 (1994-07-05), in Bellevue, Washington, U .
Founder
Jeff Bezos
Headquarters
Seattle, Washington, and Arlington County, Virginia, U .
Area served
Worldwide
Key people
Jeff Bezos (executive chairman) Andy Jassy (president and CEO)
Products
Echo Fire Tablet Fire TV Fire OS Kindle
Services
Amazon Amazon Alexa Amazon Luna Amazon Music Amazon Pay Amazon Prime Amazon Prime Video Amazon MGM Studios Amazon Robotics Amazon Web Services MGM One Medical Ring Twitch
Revenue
US$716 billion (2025)
Operating income
US$79 billion (2025)
Net income
US$77 billion (2025)
Total assets
US$818 billion (2025)
Total equity
US$411 billion (2025)
Owner
Jeff Bezos (8 %)
Number of employees
1,576,000 (2025)
Subsidiaries
List AbeBooks Amazon Amazon Air Amazon Books Amazon Fresh Amazon Games Amazon Lab126 Amazon Leo Amazon Logistics Amazon Pharmacy Amazon Publishing Amazon Robotics Amazon MGM Studios AWS Audible Blink Body Labs Brilliance Audio Eero LLC Goodreads IMDb PillPack Ring Shopbop Twitch Interactive Whole Foods Market Woot Zappos Zoox
Website
amazon

Tables

Sales by country (2023) · Products and services › Amazon
United States
United States
Country
United States
share
69 %
Germany
Germany
Country
Germany
share
6 %
United Kingdom
United Kingdom
Country
United Kingdom
share
5 %
Japan
Japan
Country
Japan
share
4 %
Other
Other
Country
Other
share
13 %
Country
share
United States
69 %
Germany
6 %
United Kingdom
5 %
Japan
4 %
Other
13 %
· Products and services › Amazon
amazon
amazon
Region
Africa
Country
Egypt
Domain name
amazon
Since
September 2021
Languages
Arabic, English
Notes
Formerly known as Souq Egypt
May 2024
May 2024
Region
South Africa
Country
amazon
Domain name
May 2024
Since
English
amazon
amazon
Region
Americas
Country
Brazil
Domain name
amazon
Since
December 2012
Languages
Portuguese
June 2002
June 2002
Region
Canada
Country
amazon
Domain name
June 2002
Since
English, French
August 2013
August 2013
Region
Mexico
Country
amazon
Domain name
August 2013
Since
Spanish
July 1995
July 1995
Region
United States
Country
amazon
Domain name
July 1995
Since
English, Spanish, Arabic, German, Hebrew, Korean, Portuguese, Chinese (Simplified), Chinese (Traditional)
Languages
International customers without a localized Amazon website may purchase eBooks from the Kindle Store on Amazon US.
amazon
amazon
Region
Asia
Country
China
Domain name
amazon
Since
September 2004
Languages
Chinese (Simplified)
Notes
Formerly known as Joyo CHN
June 2013
June 2013
Region
India
Country
amazon
Domain name
June 2013
Since
English, Hindi, Tamil, Telugu, Kannada, Malayalam, Bengali, Marathi
November 2000
November 2000
Region
Japan
Country
amazon
Domain name
November 2000
Since
Japanese, English, Chinese (Simplified)
June 2020
June 2020
Region
Saudi Arabia
Country
amazon
Domain name
June 2020
Since
Arabic, English
Languages
Formerly known as Souq KSA
July 2017
July 2017
Region
Singapore
Country
amazon
Domain name
July 2017
Since
English
September 2018
September 2018
Region
Turkey
Country
amazon
Domain name
September 2018
Since
Turkish
May 2019
May 2019
Region
United Arab Emirates
Country
amazon
Domain name
May 2019
Since
Arabic, English
Languages
Formerly known as Souq UAE
amazon
amazon
Region
Europe
Country
Belgium
Domain name
amazon
Since
October 2022
Languages
Dutch, French, English
August 2000
August 2000
Region
France
Country
amazon
Domain name
August 2000
Since
French, English
October 1998
October 1998
Region
Germany
Country
amazon
Domain name
October 1998
Since
German, English, Czech, Dutch, Polish, Turkish
Languages
Also serves Austria, Denmark and Switzerland
March 2025
March 2025
Region
Ireland
Country
amazon
Domain name
March 2025
Since
English
November 2010
November 2010
Region
Italy
Country
amazon
Domain name
November 2010
Since
Italian, English
November 2014
November 2014
Region
Netherlands
Country
amazon
Domain name
November 2014
Since
Dutch, English
Languages
Initially only books & e-books, full shop opened March 2020
March 2021
March 2021
Region
Poland
Country
amazon
Domain name
March 2021
Since
Polish
September 2011
September 2011
Region
Spain
Country
amazon
Domain name
September 2011
Since
Spanish, Portuguese, English
Languages
Also serves Portugal
October 2020
October 2020
Region
Sweden
Country
amazon
Domain name
October 2020
Since
Swedish, English
October 1998
October 1998
Region
United Kingdom
Country
amazon
Domain name
October 1998
Since
English
amazon
amazon
Region
Oceania
Country
Australia
Domain name
amazon
Since
November 2017
Languages
English
Notes
Also serves New Zealand
Region
Country
Domain name
Since
Languages
Notes
Africa
Egypt
amazon
September 2021
Arabic, English
Formerly known as Souq Egypt
South Africa
amazon
May 2024
English
Americas
Brazil
amazon
December 2012
Portuguese
Canada
amazon
June 2002
English, French
Mexico
amazon
August 2013
Spanish
United States
amazon
July 1995
English, Spanish, Arabic, German, Hebrew, Korean, Portuguese, Chinese (Simplified), Chinese (Traditional)
International customers without a localized Amazon website may purchase eBooks from the Kindle Store on Amazon US.
Asia
China
amazon
September 2004
Chinese (Simplified)
Formerly known as Joyo CHN
India
amazon
June 2013
English, Hindi, Tamil, Telugu, Kannada, Malayalam, Bengali, Marathi
Japan
amazon
November 2000
Japanese, English, Chinese (Simplified)
Saudi Arabia
amazon
June 2020
Arabic, English
Formerly known as Souq KSA
Singapore
amazon
July 2017
English
Turkey
amazon
September 2018
Turkish
United Arab Emirates
amazon
May 2019
Arabic, English
Formerly known as Souq UAE
Europe
Belgium
amazon
October 2022
Dutch, French, English
France
amazon
August 2000
French, English
Germany
amazon
October 1998
German, English, Czech, Dutch, Polish, Turkish
Also serves Austria, Denmark and Switzerland
Ireland
amazon
March 2025
English
Italy
amazon
November 2010
Italian, English
Netherlands
amazon
November 2014
Dutch, English
Initially only books & e-books, full shop opened March 2020
Poland
amazon
March 2021
Polish
Spain
amazon
September 2011
Spanish, Portuguese, English
Also serves Portugal
Sweden
amazon
October 2020
Swedish, English
United Kingdom
amazon
October 1998
English
Oceania
Australia
amazon
November 2017
English
Also serves New Zealand
· Corporate affairs › Ownership
Jeff Bezos
Jeff Bezos
Shareholder name
Jeff Bezos
Percentage
9 %
The Vanguard Group
The Vanguard Group
Shareholder name
The Vanguard Group
Percentage
7 %
BlackRock
BlackRock
Shareholder name
BlackRock
Percentage
4 %
State Street Corporation
State Street Corporation
Shareholder name
State Street Corporation
Percentage
3 %
Fidelity Investments
Fidelity Investments
Shareholder name
Fidelity Investments
Percentage
3 %
Geode Capital Management
Geode Capital Management
Shareholder name
Geode Capital Management
Percentage
2 %
JP Morgan Investment Management
JP Morgan Investment Management
Shareholder name
JP Morgan Investment Management
Percentage
1 %
Eaton Vance
Eaton Vance
Shareholder name
Eaton Vance
Percentage
1 %
T. Rowe Price
T. Rowe Price
Shareholder name
T. Rowe Price
Percentage
1 %
BlackRock Life Ltd.
BlackRock Life Ltd.
Shareholder name
BlackRock Life Ltd.
Percentage
1 %
Others
Others
Shareholder name
Others
Percentage
63 %
Shareholder name
Percentage
Jeff Bezos
9 %
The Vanguard Group
7 %
BlackRock
4 %
State Street Corporation
3 %
Fidelity Investments
3 %
Geode Capital Management
2 %
JP Morgan Investment Management
1 %
Eaton Vance
1 %
T. Rowe Price
1 %
BlackRock Life Ltd.
1 %
Others
63 %
Sales by business (2023) · Corporate affairs › Finances
Online Stores
Online Stores
Business
Online Stores
share
40 %
Third-party Seller Services
Third-party Seller Services
Business
Third-party Seller Services
share
24 %
Amazon Web Services
Amazon Web Services
Business
Amazon Web Services
share
15 %
Advertising
Advertising
Business
Advertising
share
8 %
Subscription Services
Subscription Services
Business
Subscription Services
share
7 %
Physical Stores
Physical Stores
Business
Physical Stores
share
3 %
Other
Other
Business
Other
share
0 %
Business
share
Online Stores
40 %
Third-party Seller Services
24 %
Amazon Web Services
15 %
Advertising
8 %
Subscription Services
7 %
Physical Stores
3 %
Other
0 %
· Corporate affairs › Finances
in million US$
in million US$
Year
in million US$
1995
1995
Year
1995
Revenue
0
Net income
−0
Total Assets
1
1996
1996
Year
1996
Revenue
16
Net income
−6
Total Assets
8
1997
1997
Year
1997
Revenue
148
Net income
−28
Total Assets
149
Employees
614
1998
1998
Year
1998
Revenue
610
Net income
−124
Total Assets
648
Employees
2,100
1999
1999
Year
1999
Revenue
1,639
Net income
−720
Total Assets
2,466
Employees
7,600
2000
2000
Year
2000
Revenue
2,761
Net income
−1,411
Total Assets
2,135
Employees
9,000
2001
2001
Year
2001
Revenue
3,122
Net income
−567
Total Assets
1,638
Employees
7,800
2002
2002
Year
2002
Revenue
3,932
Net income
−149
Total Assets
1,990
Employees
7,500
2003
2003
Year
2003
Revenue
5,263
Net income
35
Total Assets
2,162
Employees
7,800
2004
2004
Year
2004
Revenue
6,921
Net income
588
Total Assets
3,248
Employees
9,000
2005
2005
Year
2005
Revenue
8,490
Net income
359
Total Assets
3,696
Employees
12,000
2006
2006
Year
2006
Revenue
10,711
Net income
190
Total Assets
4,363
Employees
13,900
2007
2007
Year
2007
Revenue
14,835
Net income
476
Total Assets
6,485
Employees
17,000
2008
2008
Year
2008
Revenue
19,166
Net income
645
Total Assets
8,314
Employees
20,700
2009
2009
Year
2009
Revenue
24,509
Net income
902
Total Assets
13,813
Employees
24,300
2010
2010
Year
2010
Revenue
34,204
Net income
1,152
Total Assets
18,797
Employees
33,700
2011
2011
Year
2011
Revenue
48,077
Net income
631
Total Assets
25,278
Employees
56,200
2012
2012
Year
2012
Revenue
61,093
Net income
−39
Total Assets
32,555
Employees
88,400
2013
2013
Year
2013
Revenue
74,452
Net income
274
Total Assets
40,159
Employees
117,300
2014
2014
Year
2014
Revenue
88,988
Net income
−241
Total Assets
54,505
Employees
154,100
2015
2015
Year
2015
Revenue
107
Net income
0
Total Assets
64
Employees
230,800
2016
2016
Year
2016
Revenue
135
Net income
2
Total Assets
83
Employees
341,400
2017
2017
Year
2017
Revenue
177
Net income
3
Total Assets
131
Employees
566,000
2018
2018
Year
2018
Revenue
232
Net income
10
Total Assets
162
Employees
647,500
2019
2019
Year
2019
Revenue
280
Net income
11
Total Assets
225
Employees
798,000
2020
2020
Year
2020
Revenue
386
Net income
21
Total Assets
321
Employees
1,298,000
2021
2021
Year
2021
Revenue
469
Net income
33
Total Assets
420
Employees
1,608,000
2022
2022
Year
2022
Revenue
513
Net income
−2
Total Assets
462
Employees
1,541,000
2023
2023
Year
2023
Revenue
574
Net income
30
Total Assets
527
Employees
1,525,000
2024
2024
Year
2024
Revenue
637
Net income
59
Total Assets
624
Employees
1,556,000
2025
2025
Year
2025
Revenue
716
Net income
77
Total Assets
818
Employees
1,576,000
Year
Revenue
Net income
Total Assets
Employees
in million US$
1995
0
−0
1
1996
16
−6
8
1997
148
−28
149
614
1998
610
−124
648
2,100
1999
1,639
−720
2,466
7,600
2000
2,761
−1,411
2,135
9,000
2001
3,122
−567
1,638
7,800
2002
3,932
−149
1,990
7,500
2003
5,263
35
2,162
7,800
2004
6,921
588
3,248
9,000
2005
8,490
359
3,696
12,000
2006
10,711
190
4,363
13,900
2007
14,835
476
6,485
17,000
2008
19,166
645
8,314
20,700
2009
24,509
902
13,813
24,300
2010
34,204
1,152
18,797
33,700
2011
48,077
631
25,278
56,200
2012
61,093
−39
32,555
88,400
2013
74,452
274
40,159
117,300
2014
88,988
−241
54,505
154,100
in billion US$
2015
107
0
64
230,800
2016
135
2
83
341,400
2017
177
3
131
566,000
2018
232
10
162
647,500
2019
280
11
225
798,000
2020
386
21
321
1,298,000
2021
469
33
420
1,608,000
2022
513
−2
462
1,541,000
2023
574
30
527
1,525,000
2024
637
59
624
1,556,000
2025
716
77
818
1,576,000

References

  1. /ˈæməzɒn/ ⓘ, AM-ə-zon; UK also /ˈæməzən/, AM-ə-zən
  2. "Amazon , Inc. 2024 Form 10-K Annual Report"
    https://www.sec.gov/ix?doc=/Archives/edgar/data/1018724/000101872425000004/amzn-20241231.htm
  3. "California Secretary of State Business Search"
    https://web.archive.org/web/20180223134214/https://businesssearch.sos.ca.gov/
  4. "Amazon , Inc. 2022 Proxy Statement"
    https://www.sec.gov/Archives/edgar/data/1018724/000110465922045572/tm223357-5_def14a.htm#tBOOS
  5. Business Insider
    https://www.businessinsider.com/amazon-employees-number-1-of-153-us-workers-head-count-2021-7
  6. "Amazon Empire: The Rise and Reign of Jeff Bezos"
    https://www.pbs.org/wgbh/frontline/documentary/amazon-empire/?
  7. Puget Sound Business Journal
    https://web.archive.org/web/20210417003045/https://www.bizjournals.com/seattle/news/2020/11/17/skyline-shaper-john-schoettler.html
  8. The New York Times
    https://www.nytimes.com/2013/10/29/books/the-everything-store-jeff-bezos-and-the-age-of-amazon.html
  9. sdialliance
    https://sdialliance.org//dictionary/big-tech/
  10. "Amazon: From Books to Everything"
    https://quartr.com/insights/company-research/amazon-from-books-to-everything
  11. Business Wire
    https://www.businesswire.com/news/home/20170824006124/en/Amazon-and-Whole-Foods-Market-Announce-Acquisition-to-Close-This-Monday-Will-Work-Together-to-Make-High-Quality-Natural-and-Organic-Food-Affordable-for-Everyone
  12. The Verge
    https://www.theverge.com/2020/12/30/22098312/amazon-music-wondery-acquire-buy-podcast-industry
  13. Entrepreneur
    https://www.entrepreneur.com/article/312481
  14. Entrepreneur
    https://www.entrepreneur.com/article/299129
  15. Fortune
    https://fortune.com/2013/10/24/how-to-compete-with-amazon/
  16. Yahoo Finance
    https://finance.yahoo.com/news/reinvesting-growth-why-amazon-com-015452330.html
  17. "Microsoft Cloud Revenues Leap; Amazon is Still Way Out in Front"
    https://www.srgresearch.com/articles/microsoft-cloud-revenues-leap-amazon-still-way-out-front
  18. Financial Times
    https://www.ft.com/content/61828252-ac1d-11e0-b85c-00144feabdc0
  19. Yahoo News
    https://news.yahoo.com/amazon-prime-has-200-million-members-142910961.html
  20. Variety
    https://variety.com/2021/digitaHapgoodews/amazon-prime-200-million-jeff-bezos-1234952188/
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